‘Dasurv!’: Filipino Gen Zs prioritize self-reward when shopping, study finds
August 6, 2024
Filipino Gen Z spend primarily to reward themselves, according to a joint study by the Filipino-focused sociocultural research firm, The Fourth Wall, and communications firm, Uniquecorn Strategies. About three out of four Filipino Gen Z consumers living in urban areas said they shop online because they believe that they deserve it. This shopping philosophy is [...]
The post ‘Dasurv!’: Filipino Gen Zs prioritize self-reward when shopping, study finds first appeared on LionhearTV.
The post ‘Dasurv!’: Filipino Gen Zs prioritize self-reward when shopping, study finds first appeared on LionhearTV.